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The IMC Team has over 40 years of sales and marketing experience helping companies grow through dynamic programs and creative ideas.  During the past five years we have been involved in the development of e-commerce initiatives at large corporations as well as small businesses. We have also been develop marketing campaigns and strategies for small and medium-sized businesses that have helped drive new traffic to their web sites and helped them develop new prospects and customers.

Prior to that, our President and founder, Ira Barkoe had served in a number of high level executive positions directing sales and marketing operations. As Executive Vice President for COMSTOR, a networking and computer distributor, he oversaw the marketing and sales operations of this $400 million dollar company.

During his seven years at GBC Technologies, he managed the sales and marketing programs as Vice President. Under his influence, this computer and networking distributor grew from $35 million to over $800 million.

As the Internet has become a more attractive marketplace for small and medium size companies, IMC has assisted many companies in evaluating the pros and cons of developing and implementing an e-commerce strategy. This has included a variety of different tasks, each based on the individual business and its goals.

In some cases, the companies already had begun the effort by establishing an Internet presence but were not seeing the results they had expected.   In others, they were starting from scratch and needed the guidance and hand holding necessary to develop their Internet presence and achieve their e-commerce objectives.

Of course, our expertise is not limited solely to the Internet and e-commerce.   We have extensive experience in the IT industry, sales training, channel marketing and more. Our media experience includes television, radio, print, direct mail, Internet, telemarketing and more.    We have produced successful campaigns with budgets ranging from a few hundred dollars to those for millions of dollars.

We are confident that we can help make your sales and marketing programs work better for you.

Take a look at our SERVICES and some of the articles we have written about the Internet and e-commerce in TIPS FOR YOU.  


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